COMMUNITY WELLBEING We are building close ties with our communities across our business, recognising the importance for our restaurants and stores to be connected and part of everyday local experiences. Through our 2030 Goals, we will invest Food poverty is a cause that ASK Italian in our communities through dedicated is invested in too. As part of the launch of volunteering and in-kind donations. We have Ask for Better (ASK Italian’s sustainability worked with people across our businesses strategy), ASK Italian has redirected all its to identify the most meaningful activities fundraising efforts to support food banks, that support those most in need in our partnering with the Trussell Trust and local communities and address challenges faced foodbanks. This is part of a long-term plan to by our business and the local community, empower the teams in our restaurants to give such as food waste and redistribution. to local causes they feel passionately about, We collectively donated over £120,650 to Each of our brands has embraced unique either through volunteering, food donations charities across the UK such as The Mental ways to connect with local communities. or fundraising via our partners at Pennies. Coco Di Mama has continued to partner Fundraising through Pennies enables Zizzi to Health Foundation, Choose Love, Not a with the Felix Project, so that unsold food raise funds for the Mental Health Foundation. Phase, London Youth and The Trussel Trust ends up in the hands of those who can still Zizzi has raised over £65,000 for the appreciate it. The team has also enjoyed Mental Health Foundation, supporting their volunteering with the charity and braved work to raise awareness and provide support the coldest months to distribute meals on mental health and wellbeing. in-person. Azzurri Central also donated As a Group, we have collectively donated meals, converting perishable Christmas over £120,650 between the end of July gifts to charitable donations. This is in 2022 and end of June 2023, thanks to our addition to the Group’s partnership with brands’ direct contributions and fundraising BestFoods and Fareshare, to enable the efforts via Pennies. As our next case study distribution of surplus food in our supply depicts, we believe we can help create chain to our communities. Thanks to a better future for all, one where we give these joint efforts we have delivered over our time, share our resources and create 13,000 meals to people in need in the past opportunities to grow together. 昀椀nancial year. SUSTAINABLE DINING REPORT 2023 18
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